Suzanne Kolthoff, Global Category Director, Intimate Health at Karo Healthcare, shares the story behind Multi-Gyn, reflecting on the brand’s journey, mission and commitment to improve access to intimate health solutions for women.
Question. Share some insights into the brand story with the audience.
Multi-Gyn was founded in 1996 as a vaginal self-care brand and an effective natural alternative to antibiotics, offered without a prescription.
solving common health problems such as odor, itching, discharge and dryness.
Today, Multi-Gine plays an important role in supporting women at various stages of life, including menopause – a time when health concerns such as vaginal dryness and irritation become more common.
As part of the GenM team, Multi-Gyn is proud to be MTick certified – the universal symbol for menopause, which helps to provide visibility, trust and access to products that support women through menopause. This is in line with our mission to empower women with herbal knowledge and solutions and help them get back to ‘wonderful’.
Question. If a consumer is new to your brand, which product should they start with and why?
It really depends on the woman’s individual needs, as Multi-Gyn offers a complete package that covers all intimate health needs – from effective and fast-acting treatments to daily care and support.
For example, Multi-Gyn Active Gel is suitable for women who have symptoms such as thin gray discharge, fishy smell, pain or menstrual cramps.
seeking to restore balance and reduce odor and discharge. Multi-Gyn FloraPlus is ideal for women experiencing symptoms of burning, itching, irritation and white discharge, and finally Multi-Gyn Cream is a soothing and moisturizing cream to protect dry and irritated skin in the external vaginal area.
This needs-based approach ensures that every woman can find a solution to her specific health needs – whether she’s looking for urgent care or everyday care. Through the MTick initiative, these decisions are also made easier for women navigating menopause, helping them find the right products for their needs.
Question. What has been one of the highlights of your brand journey so far?
A defining highlight of our journey is building Multi-Gyn into a globally trusted and science-based brand that empowers women.
monitoring their intimate health. By offering over-the-counter, plant-based solutions, we’ve helped millions of women get help quickly and effectively, while sparking conversations around often-overlooked conditions.
Recently, joining the GenM team and supporting the rollout of MTick in Australia was an important step forward for us.
purpose By improving visibility and information about menopause in store and online – in close collaboration with leading pharmacy networks – we make it easier for women to better understand their intimate health, find reliable solutions and feel informed and supported in their health journey.
Question. Where can we buy your products?
Multi-Gyn products are available across Australia at leading pharmacies such as Chemist Warehouse, Priceline Pharmacy, Terry White Chemmart as well as selected independent pharmacies. They can also be purchased on Amazon.
Question. Is there anything else you want our audience to know about your brand?
At Multi-Gyn, we believe intimate health should be understood, talked about and actively managed – not labeled or ignored.
With 3 out of 4 women experiencing intimacy issues at some point in their lives, there is a clear need to empower women with better opportunities.
knowledge, more awareness and access to effective solutions.
That’s why we combine plant-based and science-based formulas with naturally derived ingredients, including our 2QR-complex derived from Aloe Vera, with accessible information that helps women understand their intimate health. Our products are designed not only for quick and effective treatment and relief, but also to support the body’s natural balance – helping women feel confident, aware and in control of their intimate health.
Website: multi-gyn.com/au/
Mobile number: 1800 506 750
